Be as Cool as Cucumber!

and make some Australians laugh!

Lipton Ice Tea is back and wants your help with the launch of a new flavor – Cool as a Cucumber.

It’s the perfect drink to uplift you both physically and mentally resulting in a fresh and positive perspective. When the going gets tough or a situation is hot and bothersome, Lipton Ice Tea helps you remain… as Cool as a Cucumber.

We are looking for fun, spontaneous, spirited films that bring this to life. This spot is going to be for  the Australian market so capturing that Aussie humour is key!

Go have a look at the full brief now and then get your ideas in for grants now! You could win a trip to London, plus cash!